It seems that to be credible in the marketplace, someone should be talking about you. We stray away from the spotlight, allowing our work and talents to speak for themselves. On the occasion that someone takes notice, we share it with you.
Prizm renews global fulfillment relationship
Prizm renews marketing contract with Trane Global Parts Prizm renews contract with Festival Foods Prizm announces hiring of Business Development Professionals Prizm receives American Graphic Design Award Prizm one of 15 waterless printers in the U.S. and Canada Prizm unveils new identity and web site |
October 15, 2008
LA CROSSE, WI- Prizm, a leading provider of printing and strategic marketing services announced that Watkins Incorporated, one of the largest direct selling companies in the world, has renewed its contract with Prizm. Prizm currently acts as a single source solution for ordering and fulfillment of personalized printed materials for Watkins Associates . Watkins products are sold through a variety of channels including home parties, associate sales, the internet, and catalog sales. Personal and home care products, gift items, and an award winning line of cooking spices and extracts are all part of the Watkins tradition. Prizm’s Resource Center is a single source solution that provides powerful ordering functionality, tightly integrated with quality product and distribution solutions. As a result, Prizm is able to deliver quality products through a leaner supply chain that improves delivery times, lowers costs and improves customer satisfaction. Using Prizm for ordering, printing and fulfillment provides a high level of order detail, tracking, and overall efficiency for the program. "For companies like Watkins, it is essential to leverage an integrated solution that can grow and adapt to meet changing business demands," said Doug Bruha, Prizm president. "Our customized fulfillment program allows companies to leverage the best of the solution’s functionality alongside essential technology driven processes and customer service that match individual business requirements." This two-year agreement allows Prizm to provide product and order fulfillment for the hundreds of possible orders processed weekly for over 50,000 Watkins associates. To do this, Prizm leverages its material requirement planning and inventory management processes to provide order management, on-demand printing, order fulfillment and distribution services. Prizm is an innovative strategic marketing communications company based in La Crosse, WI. Prizm provides its clients with a variety of communications disciplines including advertising, collateral development, database-marketing, graphic/web design, public/media relations, printing and global fulfillment programs.
October 15, 2008
LA CROSSE, WI- Prizm, a leading provider of printing and marketing services has renewed its contract with Trane. For the last four years, Prizm has assisted the Global Parts Division in marketing and fulfillment of their yearly promotions. The 2008 theme of "Outdoor Adventure" was well-received and gained both companies recognition in their industries. Prizm handled all graphic design, printing, fulfillment and tracking for this program. 86% off all Trane HVAC Parts & Supply Centers participated in 2008, and we are predicting that at least 95% will participate in 2009 due to the program’s success. Jim Kornemann, Marketing Leader, Trane Global Parts, expressed his satisfaction and joy in the renewed partnership with Prizm. Both Kornemann and Doug Bruha, President and CEO, Prizm expressed optimism while looking toward the future, and articulated a mutual commitment to continue producing and marketing quality promotions that achieve measurable results. Prizm is an innovative strategic marketing communications company based in La Crosse, WI. Prizm provides its clients with a variety of communications disciplines including advertising, collateral development, database-marketing, graphic/web design, public/media relations, printing and global fulfillment programs. For more information visit http://www.prizmco.com.
September 19, 2008
PRIZM RENEWS CONTRACT WITH FESTIVAL FOODS LA CROSSE, WI- Prizm, a leading provider of printing and marketing services has renewed its contract with Festival Foods. For over six years, Prizm has assisted Festival Foods with their weekly Green Sheet production and printing as well as store signage. "Prizm has provided us with consistently reliable service for the past 6 years," said Randy Munns, Director of Merchandising. "They have become an integral part of our marketing and sales support distribution strategy and renewing our contract with them was an easy decision." The two-year contract renewal will extend the six-year relationship between the companies to 2010. Prizm provides a variety of services to Festival including an online portal for ordering, same day order processing, inventory management, and weekly green sheet printing and fulfillment. To ensure quality and reduce cost, Prizm performs quarterly business reviews that set direction and identify goals that need to be accomplished throughout the term of the agreement.
"Prizm always values contributing to our clients' business objectives," said Doug Bruha, President of Prizm. "We are thrilled to continue our relationship with Festival Foods and look forward to working with them into the future." Prizm is an innovative strategic marketing communications company based in La Crosse, WI. Prizm provides its clients with a variety of communications disciplines including advertising, collateral development, database-marketing, graphic/web design, public/media relations, printing and global fulfillment programs.
September 16, 2008
LA CROSSE, WI- Prizm, a leading provider of printing and marketing services, announced today that Jason “Jake” Hoff has joined the Business Development team. Jake, a native of Onalaska, has over eight years of sales experience in the Tri-State area, most recently as a Territory Sales Rep with G & K Services. He began his career at Pepsi-Cola of La Crosse and moved on to automotive sales thereafter. He came highly recommended to the Prizm team by both former employers as well as customers. His talents led him to become a top tier salesperson and a leader in previous organizations. “We’re extremely excited to bring Jake aboard as we continue to expand our business,” said Doug Bruha, President. “With Jake’s extensive sales background, high energy, and experience within the industry, we’re confident that his addition to the Prizm team will yield positive results.” As part of the company's Business Development Team, Hoff will be responsible for developing new business, day to day operations for all sales and marketing efforts, and customer relationship management. Prizm is an innovative strategic marketing communications company based in La Crosse, WI. Prizm was founded in 1993 and provides its clients with a variety of communications disciplines including advertising, collateral development, database-marketing, graphic/web design, public/media relations, environmentally friendly printing, and global fulfillment programs.
November 20, 2007
PRIZM RECEIVES AMERICAN GRAPHIC DESIGN AWARD LA CROSSE, WI- A nationwide panel of judges has selected the Prizm Outdoor Recreation mailer and the MaxBat 2007 Catalog , designed by Creative Director Jason Keeney, as a 2007 American Graphic Design Awards winners. The winning designs are selected by a nationwide panel of judges, all of whom are creative professionals hailing from leading graphic design and advertising firms, the Acknowledging just 10% of its applicants, these awards showcase the most innovative and creative logos created by designers from across the world. Graphic Design USA has been one the nation’s leading magazines for professional graphic designers and has been sponsoring design competitions for over 30 years. "We are truly honored by the award," said Prizm President, Doug Bruha. "The high-quality designs that Jason has produced over the past eleven (11) years for Prizm are utilized daily by companies worldwide." "The competition is considered among the most prestigious and selective design awards. The peer recognition is great and affirms that what we are doing at Prizm is resonating with the design community, because we are different from the other choices out there." Winners receive an embossed certificate of excellence for each piece selected and become eligible for reproduction in Graphic Design USA's Awards Annual, seen by more than 100,000 colleagues and clients each year. Prizm is an innovative strategic marketing communications company based in La Crosse, WI. Prizm provides its clients with a variety of communications disciplines including advertising, collateral development, database-marketing, graphic/web design, public/media relations, printing and global fulfillment programs.
March 27, 2007
PRIZM ONE OF 15 WATERLESS PRINTERS IN THE U.S. AND CANADA LA CROSSE, WI- Prizm, a leading provider of printing and marketing services was one of the first American printers to embrace waterless printing. All of the printing presses at Prizm have been converted to waterless technology, to meet the printing industry's growing demand for waterless computer-to-plate (CTP) presses. Waterless printing is an offset lithographic printing process that eliminates the water or dampening system used in conventional printing. Worldwide use of CTPs has greatly increased since 1995, because no film process is involved in the direct printing of images onto plates. Because CTPs have the potential to reduce printing costs and lead time, it is expected that by 2007 they will account for a 30% share of the entire off-set plate market. "People are becoming aware of their personal responsibility in making their daily practices more environmentally friendly. They're also looking more closely at the environmental practices of the companies with which they do business.", said Prizm President, Doug Bruha. "At Prizm we realize that we must do our part to protect the environment, be less polluting, use all of our resources in a more sustainable manner, recycle more, and handle residual wastes in a more acceptable manner; resulting in a beneficial environmental impact and reducing energy and waste costs." Prizm’s presses use recyclable, non-toxic, thermic processed plates, where neither chemical development, nor toxic waste disposal are required. Waterless printing eliminates dampening-related volatile organic compounds (VOCs) from the traditional printing process. Because presses running waterless come up to color and register so much faster, and hold those consistently throughout the press run, paper savings of 30 percent to 40 percent have been reported. In addition to saving trees, that also represents a significant manufacturing and paper cost savings. Prizm presses use vegetable oil-based inks. Although inks are not always considered the major source of VOCs in the printing industry, the decision to use substitute inks is a beneficial part of an overall toxics use reduction program and can help reduce the use of hazardous or toxic substances in other materials such as cleaning solutions. What are the benefits to our customers? Waterless plates are capable of extremely high screen rulings and, as a result, apply more ink to the printed piece. This results in a much larger range of colors in four color process printing. Since the water dampening chemistry is taken away, the printing ink cannot become emulsified. Thus, cleaner, sharper images are made possible.
May 1, 2006
PRIZM UNVEILS NEW IDENTITY AND WEB SITE LA CROSSE, WI- Prizm Companies/Prizm Pre-Press Inc., a leading provider of printing and pre-press services announced the roll out of a new branding strategy for the company that includes an identity initiative, a redesign of the company web site, and a number of comprehensive, customer-focused marketing solutions. This expansion will enable the company to better service its existing client base and compete effectively in new markets. As part of its identity initiative, Prizm has introduced a new logo and is now referring to the company as simply —Prizm — instead of the former Prizm Companies or Prizm Pre-Press, Inc. "Our existing logo and corporate identity was dated and did not reflect the scope of growth and services we now provide. Our objective was to create a new image that would communicate our successful growth transition, and the new capabilities/leadership, including the youthfulness and vitality that came with the new generation of leadership, while still respecting and honoring our past," said Jason Keeney, Creative Director. The new logo is reflective of Prizm’s business strategy — forward-looking, progressive, dynamic, evolving, and proactive. The web site redesign incorporates the new logo and nomenclature as well as a number of other new features including expanded descriptions of Prizm’s services and client case studies. The integrated marketing programs, to be introduced in the next few months, will target a number of venues to increase Prizm's visibility among both its customers and in the industry at large. "Over the last few years, Prizm has made a number of strategic decisions to expand our solutions for our customers. Through the branding strategy we are announcing today, we hope to bring a unified image to our company that will better reflect the nature of our organization," said Prizm President, Doug Bruha. "At Prizm, our goal is to help streamline the critical business needs of our clients through the intelligent use of technology. Our new identity initiative is intended to modernize the look and name of our company to reflect this key differentiator of our products, services and capabilities. We will no longer be simply a printer but a marketing partner to our clients, and our clients appreciate the simplicity. We will be better equipped to go up against full-service agencies on a national scale with a single integrated brand, yet maintain our low overhead and value-based pricing." Prizm is an innovative strategic marketing communications company based in La Crosse, WI. Prizm provides its clients with a variety of communications disciplines including advertising, collateral development, database-marketing, graphic/web design, public/media relations, printing and global fulfillment programs. |
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PRIZM RENEWS GLOBAL FULFILLMENT RELATIONSHIP
PRIZM RENEWS MARKETING CONTRACT WITH TRANE GLOBAL PARTS
PRIZM ANNOUNCES HIRING OF BUSINESS DEVELOPMENT PROFESSIONAL